Meet the Manufacturing Marketing Experts

Steve Melito

Post Date: 2/27/2017
Topic: Pros and Cons of Outsourcing Marketing

Steve Melito is an award-winning content developer specializing in manufacturing, material science, and homeland security. He is the founder and owner of Thunderbolt Business Services, a content marketing agency with clients and partners in the United States, Canada, and India.

Before starting his own business, Steve was the Manager of Engineering Editorial Content at GlobalSpec (now IHS Engineering360 Media Solutions), where he won awards for profit acceleration and social media excellence. His prolific content creation and community-building were instrumental to the success of CR4: The Engineer’s Place for News and Discussion.

Contact info

Email: steve.melito@thunderboltbiz.com
LinkedIn:  www.linkedin.com/in/stevemelito/
Company:  Thunderbolt Business Services

 


John MajorJohn Major

Post Date: 2/20/2017
Topic: Using CAD for SEO & Awareness

As a Mechanical Engineer with over 30 years of experience in both hardware and software, John has co-founded two start-ups focused on helping engineers and designers find, select, and use the parts they need and, at the same time, help Industrial Suppliers (manufacturers and distributors) succeed with online marketing. He is passionate about the internet sales and marketing opportunity for Industrial Suppliers via Online Search, Product Configuration eCommerce and CAD models for their customers.

Contact info

Email: jmajor@catalogds.com
LinkedIn:  www.linkedin.com/in/johnmajor1/
Company:  Catalog Data Solutions, Inc.


 

Marcelo PradoMarcelo Prado

Post Date: 2/13/2017
Topic: Digital Marketing in Manufacturing – do or die

As the Customer Operations Global Process Manager, Marcelo is responsible for driving customer operations offerings across the commercial teams within General Electric. He focuses on customer onboarding, channel partner services, and sales performance management. He is also responsible for defining a vision and driving execution of Marketing-as-a-Service across the company. Marcelo has a special focus on automation and analytics to support business partners

Contact info
LinkedIn:  www.linkedin.com/in/marcdprado/
Company:  General Electric

 


adam robinsonadam robinsonadam robinsonAdam Robinson

Post Date: 2/6/2017
Topic: The Power of Agility for Small & Medium Manufacturers

Adam oversees marketing strategy for Cerasis including website development, social media and content marketing, trade show marketing, email campaigns, and webinar marketing. He works directly with the business development department to create messaging that attracts the right decision makers, gaining inbound leads and increasing brand awareness all while shortening sales cycles, the time it takes to gain sales appointments and set proper sales and execution expectations.

Contact info
LinkedIn:  www.linkedin.com/in/markadamrobinson/
Company:  Cerasis

 


bill sterzenbachBill Sterzenbach

Post Date: 1/30/2017
Topic: Using LinkedIn for Business Development

One of Bill’s primary functions is process optimization and team engagement. He also spends a bit of his time on interactive team oversight, recruitment, and management systems.

Contact info
LinkedIn:  www.linkedin.com/in/billsterzenbach
Company:  Upward
Twitter: @Go_Upward

Upward special offer to podcast listeners: Complimentary lunch and learn about LinkedIn. Request via the contact form on the website. Mention that you heard it on MM Matters.

 


tim doyleTim Doyle

Post Date: 1/23/2017
Topic: Website Tips for Manufacturers

Tim Doyle is an industrial internet marketing and sales management professional dedicated to serving his customers diverse business goals. With 30 years of experience working with industrial companies to get their digital message in front of their target audience.

Contact info
LinkedIn:  www.linkedin.com/in/timdoyle4
Email: tim@topspotims.com
Company:  TopSpot

TopSpot special offer to podcast listeners: Complimentary website audit. Contact Tim via email and include the words “Site Audit” in the subject line.


Debbie PierceDebbie Pierce

Post Date: 1/16/2017
Topic: Channel Partner Sales Strategy for Manufacturers

Debbie Pierce is CEO of NitroMojo, a sales & marketing technology that seamlessly integrates End Buying Customers & Partner Channels with a Manufacturer’s Sales and Marketing processes. Debbie has worked with 100’s of manufacturing organizations throughout her career including owning a successful B2B Marketing Agency for 14 years.

Contact info
LinkedIn:  www.linkedin.com/in/debbie-pierce
Email: dpierce@nitromojo.com
Company:  Nitromojo

Nitromojo special offer to podcast listeners: Complimentary analysis of customer experience. Contact Debbie via email to take her up on this complimentary offer.


Andrea OlsonAndrea Olson

Post Date: 1/9/2017
Topic: Differentiation – What is it? How to get it?

Andrea Olsen is a 4-time ADDY® award-winner, with 20 years of direct, digital, social, technology and content marketing expertise that exceeds customer/client growth and cost-reduction expectations for companies ranging from SaaS/web development firms and advertising agencies, to multi-million dollar international manufacturers.

Contact info

LinkedIn:  www.linkedin.com/in/olsonandrea1
Email: andrea.olson@pragmadik.com
Company:Prag’madik
Twitter: @pragmadik


hamidghanadanHamid Ghanadan

Post Date: 4/25/2016
Topic: Marketing to Scientists, Engineers and other Technical Disciplines

Hamid Ghanadan is a marketing strategist and the founder of The Linus Group, which is a strategic marketing firm focused on creating experiential marketing for science and healthcare.  He is also the author of Persuading Scientists, which is the first book in the business literature that focuses on our industry.  As a biochemist, Hamid focused his career on understanding how scientists make decisions, and how they are influenced.  Hamid is a frequent keynote speaker at many industry events, as well as wider media such as TEDx.

Contact info
Email: hamid@thelinusgroup.com
LinkedIn: https://www.linkedin.com/in/hghanadan
Twitter: @LinusReport
Company: The Linus Group


Tom Repp manufacturing marketing experts

Tom Repp

Post Date :  12/27/2016
Topic: Manufacturing Marketing Predictions for 2017

Tom is the owner and principal at The Repp Group, a team of marketing & technical specialists who create web-based campaigns that increase sales leads for mid-size industrial companies. Tom is both a sales & marketing professional with a passion for helping industrial marketers leverage the web for sales leads and maximum growth.  Like to know a little more about Tom, read his complete bio.

Contact info
Twitter: @tomrepp
LinkedIn: www.linkedin.com/in/tomrepp
email: twrepp@thereppgroup.com
Company: The Repp Group


Pam Didner

Post Date:12/19/2016
Topic: Global Manufacturing and Content Marketing

Creating global marketing strategy and refining marketing processes is Pam’s forte. She works with all types of marketing teams to help them excel! In addition to the above, Pam has a proven global marketing process to guide a company’s content marketing efforts & achieve business results. Her team consistently helps companies maximize collaboration between headquarters and local teams or between corporate and divisions.

Contact info
Email: pdidner@gmail.com
LinkedIn: www.linkedin.com/in/pamdidner
Website:  www.pamdidner.com
Twitter:@pamdidner


222fab5Amber Cooleen

Post Date: 12/12/2016
Topic: Top 5 Industrial Marketing Trends for 2017

Amber Cooleen is Senior Portfolio Marketing Manager for Engineering360 Media Solutions. In this role, she oversees all content creation, sales enablement, social media, thought leadership, and branding/messaging, as well as public relations and advertising.

 Amber has been with Engineering360 Media Solutions since 2005.  Prior to joining the company, she held communications leadership roles with Century 21 Real Estate Corporation. Amber holds a BA and MA in Corporate & Organizational Communications degree from Fairleigh Dickinson University. 

Contact info
LinkedIn:  www.linkedin.com/in/amberdevin
Company: IEEE Engineering360
Email:  amber.cooleen@ieeeglobalspec.com.


lisaLisa Murton Beets

Post Date:12/5/2016
Topic: 2017 B2B Manufacturing Content Marketing Research – the inside scoop

Lisa oversees all aspects of Content Marketing Institute’s (CMI’s) annual and custom research projects. These include the annual content marketing survey, conducted every summer, and custom surveys for brands including Adobe Connect, PRNewswire, GoAnimate, and Advance Ohio. In her role, she works closely with CMI’s executive, strategic, editorial, business development, and marketing/PR teams to deliver valuable insights to content marketers.

Contact info
LinkedIn: www.linkedin.com/in/lisabeets
Email:  lmb@contentinstitute.com
Twitter: @LisaBeets
Company: Content Marketing Institute

 


vinkoeVince Koehler

Post Date: 11/21/2016
Topic: Lead Generation with Content Marketing

Vince’s focus is helping B2B Marketing and Sales leaders Make Your Number. He has a passion for helping clients succeed by hitting their revenue goal.

In his role as the marketing practice leader at SBI, he uses the benchmarking method to help marketing teams accelerate their company’s rate of revenue growth. This allows his clients to implement the emerging best practices from the top marketing organizations. Vince’s goal is to connect the corporate, product, marketing, and sales strategies to drive strategic alignment and results.

Contact info
Email:   vince.koehler@salesbenchmarkindex.com
LinkedIn:  www.linkedin.com/in/vinkoe
Twitter:  @vinkoe
Website & Podcast:  Sales Benchmark Index

 


michaelbMichael Brenner

Post Date: 11/14/2016
Topic: Return on Investment in Manufacturing Marketing

Michael has been working in leadership, marketing and sales roles for nearly 20 years serving a diverse group of industries. The one thing that ties his experience together is the use of customer information and market insights to drive results-based marketing strategies and true ROI through higher sales and customer loyalty. He then spent more than 7 years at software company SAP, as their first head of Digital Marketing and their first head of Content Marketing. Michael built an award-winning content marketing program for SAP that continues to this day.

Michael believes his experience in sales, field marketing, product development, global marketing along with functional expertise in customer insights, database marketing, search marketing, media buying, social media, content marketing strategy and lead generation provides him with the unique perspectives that today’s market requires.

Contact info
LinkedIn:  www.linkedin.com/in/michaelbrenner
Email:  michael@marketinginsidergroup.com
Twitter: @brennermichael
Blog: Marketing Insider Group

 


carlosCarlos Hidalgo

Post Date: 11/7/2016
Topic: Demand Generation for Manufacturers

Carlos Hidalgo has over 20 years’ experience as a B2B marketing and is widely recognized for his expertise in strategic integrated marketing, Demand Process, Demand Transformation℠ and marketing automation. As CEO and Principal of ANNUITAS®, Carlos drives strategy and leads core practice teams for enterprise clients globally. Carlos is the author of Driving Demand, has been named one of the 50 Most Influential People in Sales Lead Management for the last five years and is recognized by Onalytica as the “Most Influential Person in B2B North America in 2015.”

Contact info
LinkedIn:  www.linkedin.com/in/carlos-hidalgo-4a805a1
Email:  carloshidalgo@annuitas.com
Company website: Annuitas
Twitter: @cahidalgo


robert-roseRobert Rose

Post Date: 10/31/2016
Topic: How to Gain Significant Advantage with Content Marketing in Manufacturing

Robert currently serves as the Chief Strategy Advisor for the Content Marketing Institute and is also a Senior Contributing Analyst for the Digital Clarity Group.  For more than 20 years, Robert has been helping marketers to tell their story more effectively. Over the last five years, Robert has worked with more than 500 companies, including 15 of the Fortune 100. He’s provided marketing advice and counsel for global brands such as Capital One, Dell, Hewlett Packard, Microsoft, Thomson Reuters, Abbott Laboratories, The Bill & Melinda Gates Foundation and UPS.  Robert is also a featured writer and speaker at technology and marketing events around the world and is also the co-host of the podcast PNR’s This Old Marketing, with tens of thousands of listeners across 100 countries, and consistently a top rated marketing podcasts on iTunes.

Contact info

LinkedIn:  www.linkedin.com/in/robrose
Email:  robert@bigbluemoose.net
Website: robertrose.net
Company: Content Marketing Institute
Twitter: @Robert_Rose


 

joel-blakeJoel Blake

Post Date: 10/24/2016
Topic: How to Get More Distributor Sales

Joel Blake is co-owner of Marketing Technologies, an industrial sales and marketing agency serving the western United States since 1980. Headquartered in Boulder, Colorado, Joel’s team brings mechanical products to life using a robust lineup of manufacturing processes and a focus on “Made in USA” quality. Marketing Technologies specializes in metal, plastic, and electronic components for customers ranging from Fortune 500 corporations to bleeding-edge hardware startups. Joel holds a B.S. with Honors from Georgia Tech’s #1 ranked Industrial & Systems Engineering program.

Contact info 

LinkedIn:  www.linkedin.com/in/joelblake
Email:  joel@marketingtech.com
Twitter:  @joelrandyblake
Company:  Marketing Technologies

 


miketurnerMike Turner

Post Date: 10/17/2016
Topic: Case Study – How Developing a Resource Center Grows a Manufacturing Company

Mike architected the development and implementation of a demand generation system based on marketing automation and content-based nurturing. He leads the development of customer personas and content creation to engage customer interactions with relevant stories and information for each stage in the customer buying lifecycle. To track performance across the system, they established lead lifecycle models, engagement scoring models and marketing analytics. This new model resulted in sales of $15 million in the first six months.

Contact info
Email: m_turner@cox.net
LinkedIn: www.linkedin.com/in/mikedturner

 


billBill Golder

Post Date: 10/10/2016
Topic: Are you truly customer focused?

Bill is the Co-Founder and CEO of Slingshot Growth Partners (www.slingshotgrowth.com), a consulting firm that helps companies develop and execute strategies for sustainable revenue growth.

 Prior to Slingshot, he held Chief Sales Officer positions for both Miller Heiman and Bulldog Solutions, in addition to holding executive roles at Kinko’s (now FedEx Office) and Office Depot.

Contact info

Email:  bill@slingshotgrowth.com
LinkedIn:  www.linkedin.com/in/bill-golder-1176671
Business website: slingshotgrowth.com
Twitter: @billgolder2


dmsDavid Meerman Scott

Post Date: 10/3/2016
Topic: New Rules and Old Rules for Sales and Marketing in Manufacturing + Newsjacking

David Meerman Scott speaks at conferences and events at companies and association worldwide and to date have presented in 41 countries and on all 7 continents. His presentations combine three essential qualities: entertainment, information, and motivation

As a speaker, his high energy presentations are a treat for the senses. His keynotes and masterclasses are an urgent call to action. Scale and media buying power are no longer a decisive advantage; what counts today is speed and agility. Real-Time is the mindset for the future – and content rules! David’s groundbreaking strategies don’t just slap social media onto dusty old strategies – they reinvent the way business engages the marketplace. Audiences walk away knowing how to use blogs, YouTube, Facebook, Twitter, Big Data and the newest tools like Newsjacking and to engage the media, crowd-source product development, increase sales, exert influence, disseminate ideas, build awareness and command premium prices by using speed as a strategic weapon.

Contact info
Email:  David@DavidMeermanScott.com
LinkedIn:  www.linkedin.com/in/davidmeermanscott
Webpage:  www.davidmeermanscott.com/
Blog:  www.webinknow.com/
Twitter:@dmscott


 

47Donald McNaughton

Post Date: 9/26/2016
Topic: The New Leadership Role of Marketing in Manufacturing Requires Strong Change Management

Donald McNaughton, an Oliver Wight principal, is a consultant and educator providing companies with guidance on the design and implementation of effective business processes. Donald has over 30 Sales & Operations Planning implementations under his belt. Donald is a member of APICS and has received diplomas in Marketing and Sales from the Institute of Marketing Management, Johannesburg, South Africa, and a diploma in Advertising from the International Advertising Association, New York.

Contact info
Email: donald.mcnaughton@oliverwight.com
Company: oliverwight.com

 


snadraSandra Zoratti

Post Date: 9/19/2016
Topic: The Manufacturer’s Moment – Now is the Time for Marketing to Take the Lead

As a proven global marketing executive, Sandra is most proud of her recently published book, Precision Marketing (on Amazon) and of her 2012 Marketer of the Year award from Business Marketing Association Colorado. Her book is based on a data-driven business practice she successfully created and launched from the ground up. Along with this accomplishment, she has a track record of creating and executing global marketing strategies and business development initiatives around the world that have generated growth and profitable revenue opportunities. In addition to “Precision Marketing: Maximizing Revenue Through Relevance”, she is also a contributing author to “Advice From the Top” book.

Contact info
LinkedIn:   www.linkedin.com/in/sandrazoratti
Twitter: @sandraz


 

katrinaKatrina Olson

Post Date: 9/6/2016
Topic: Understanding Your Target Audience Through Market Research

Marketing, public relations and communications consultant and practitioner with 30+ years’ experience in a broad range of industries including electrical manufacturing/distribution, financial, healthcare, technology, residential/commercial development, automotive, education, retail, and non-profit. Also provide corporate training and individual coaching in public relations, advertising, writing, content development and time management as well as writing projects for these disciplines. Interested in working with growing, entrepreneurial companies on PR/marketing/strategic communications planning and strategy.

Contact info
LinkedIn:  www.linkedin.com/in/katrinaolson
Email:  katrina@katrinaolson.com
Facebook:  www.facebook.com/Katrina-Olson
Website: www.katrinaolson.com
Twitter: @WordGal122

 


Andrea OlsonAndrea Olson

Post Date: 8/29/2016
Topic: How to Sell the Idea of an Advanced Marketing Function to an Old Manufacturing Company

Andrea Olsen is a 4-time ADDY® award-winner, with 20 years of direct, digital, social, technology and content marketing expertise that exceeds customer/client growth and cost-reduction expectations for companies ranging from SaaS/web development firms and advertising agencies, to multi-million dollar international manufacturers.

Contact info

LinkedIn:  www.linkedin.com/in/olsonandrea1
Email: andrea.olson@pragmadik.com
Company:Prag’madik
Twitter: @pragmadik

 


Jerry RackleyJerry Rackley

Post Date: 8/22/2016
Topic: The Fundamentals of Creating Effective Content

Jerry Rackley joined Demand Metric in October 2011 as Vice President of Marketing & Product Development. He began his 28-year marketing career at IBM, and his work record includes experience in the technology and financial services sectors. During his career, he has worked with companies ranging in size from startups to members of the global 1000, performing marketing, marketing communication, public relations and product management work. Jerry represents over three decades of international marketing, media relations and corporate communications expertise. He has spent the bulk of his career helping organizations build relationships with target audiences and then communicate their value propositions through various marketing channels. Areas of expertise: Marketing Research, Product Management, Positioning, Media relations, Analyst relations, Marketing communications, Copywriting, Teaching/training/presenting.

A graduate of Oklahoma State University, he is an adjunct Marketing faculty member in the Spears School of Business. He resides in Stillwater, Oklahoma with his wife and family.

Contact info
LinkedIn: www.linkedin.com/in/jerryrackley
Email:  jwrackley@gmail.com
Company: Demand Metric
Twitter: @jrackman


yumiYumi Alanoly

Post Date: 8/4/2016
Topic: Training – a Powerful Marketing Tactic

As the Product Manager for the entire Energy Focus commercial product line, Yumi’s role is to combine market analysis, new and current product strategy, and knowledge-based sales and marketing collaboration. She interacts with the business, technology and UX and feels very passionate about talking about LED lighting to just about anyone. “Every perspective matters when creating the best lighting experience.”

Contact info

LinkedIn: www.linkedin.com/in/yumi-alanoly-3b9b744a
Company: Energy Focus
Email: yumi.shakya.alanoly@gmail.com


222fab5Amber Cooleen

Post Date: 8/1/2016
Topic: Marketing Planning for Manufacturers Gets Competitive Advantage

Amber Cooleen is Senior Portfolio Marketing Manager for Engineering360 Media Solutions. In this role, she oversees all content creation, sales enablement, social media, thought leadership, and branding/messaging, as well as public relations and advertising.

 Amber has been with Engineering360 Media Solutions since 2005.  Prior to joining the company, she held communications leadership roles with Century 21 Real Estate Corporation. Amber holds a BA and MA in Corporate & Organizational Communications degree from Fairleigh Dickinson University. 

Contact info
LinkedIn:  www.linkedin.com/in/amberdevin
Company: IEEE Engineering360
Email:  amber.cooleen@ieeeglobalspec.com.


Tom Repp manufacturing marketing experts

Tom Repp

Post Date (second):  7/25/2016
Topic: Marketing Automation – An Opportunity for Manufacturers to Gain Competitive Edge

Tom is the owner and principal at The Repp Group, a team of marketing & technical specialists who create web-based campaigns that increase sales leads for mid-size industrial companies. Tom is both a sales & marketing professional with a passion for helping industrial marketers leverage the web for sales leads and maximum growth.  Like to know a little more about Tom, read his complete bio.

Contact info
Twitter: @tomrepp
LinkedIn: www.linkedin.com/in/tomrepp
email: twrepp@thereppgroup.com
Company: The Repp Group


06f7f4eBrice Bay

Post Date : 7/18/2016
Topic: How to Build Trust with the People in Your Target Audience

As CEO of EnVeritas Group, Brice provides the strategic vision for the company, identifies and creates new content marketing services. Bay also works with his team on new business growth and development and can be found at many industry events around the world. Since founding the company, he has assembled a global team of highly talented and experienced content marketers that solve complicated marketing challenges for some of the world’s most interesting organizations.

Contact info
Email:  brice@enveritasgroup.com
LinkedIn:  www.linkedin.com/in/brice-bay-787431
Company:  enveritasgroup.com
Twitter:  @bricejbay


19c2c06Tracy Long

Post Date: 7/11/2016
Topic: Building the Ultimate Destination Website

Tracy Long is the Vice President of Marketing for Baldor Electric Company.  She has worked for the company since 1988 in a variety of positions including Vice President Investor Relations, Treasurer & Assistant Secretary, and Plant Controller.  Ms. Long has a degree in marketing from Pittsburg State University and a degree in accounting from the University of the Ozarks.  She has been an active member of the Fort Smith community through her work with Altrusa International, Baldor Electric Company Foundation, Fort Smith Public Library, United Way, and St. Luke Lutheran Church.

Contact info
Email:  tracy.long@baldor.abb.com
LinkedIn:  www.linkedin.com/in/tracy-long-99499713
Company:  www.baldor.com


benkolpBen Kolp

Post Date: 7/5/2016
Topic: Social Media for Manufacturers

Whether it is Social Listening, Publishing, Engaging or Analyzing across owned, earned and paid media – Ben is an intrinsically driven Entrepreneur convinced that each company, whether B2C or B2B can get massive value out of social media. He wrote his master thesis about use cases of social media in conjunction with CRM systems and today is Head of Member Services at Orca Social.

Apart from social media being an undeniable part of each and every company’s communication mix, Ben believes it enables a collaborative economy. No technology so far, has allowed communities to communicate across borders as efficiently as social networks have. He strongly believes, that the right use of social technologies lead to a sustainable way of living.

Contact info
Email: kolp.ben@gmail.com
LinkedIn:  es.linkedin.com/in/kolpben
Company: orcasocial.co.uk
Twitter: @KolpBen


Nathan MoNathan Morimitsu

Post Date: 06/27/2016
Topic: Your State Government Wants Your Manufacturing Company to Succeed

Nathan Morimitsu is a veteran of several major marketing campaigns, including one for nationally branded products and retail accounts, local manufacturers and retail stores, nonprofit, politics and education. In addition to two decades in marketing, he is an artist and designer whose works have graced book covers and advertising campaigns across the globe. Those design skills have led him to become an Adjunct Professor of Graphic Design in Front Range Community College’s Creative Arts, Design and Humanities department on the Larimer Campus in Fort Collins, CO.

He also has an active voice in local politics which has put him in close contact with several legislators with ties to Colorado, and his recent marketing work has helped to highlight to those legislators the importance of local manufacturing to Colorado’s economy.

When not showcasing the technology and innovation of Colorado or teaching his students the finer nuances of graphic design, he can often be found working with non-profit groups to help at-risk youth, children battling cancer and the Crohn’s and Colitis Foundation.

Contact info
Email: nmorimitsu@manufacturersedge.com
LinkedIn: linkedin.com/in/nathan-morimitsu-32509a11
Company:  www.manufacturersedge.com


Dennis CaseyDennis Casey

Post Date: 06/20/2016
Topic: How to do Business with the Federal Government
In the span of his 23 years with the Air Force Dennis performed logistics and purchasing duties across a broad spectrum at many locations to include California, United Kingdom, Nebraska, Colorado and Italy.  Dennis’ last assignment was as an owner representative/outfitting manager on a new hospital construction project in Aviano, Italy.  After retiring from the Air Force in 2006, Dennis spent several years with an Alaskan Native firm doing project management and business development on government projects.

Dennis joined Colorado PTAC in December of 2009 as a Procurement Counselor, was promoted to Deputy Director in May of 2014, and is now the interim Executive Director.  Dennis holds degrees in Business Administration and Logistics/Supply Chain Management, is a Master Trainer in the Federal Contractor Certification program and a Certified Counselor through the Department of Veteran Affairs Center for Verification and Education (CVE).  Dennis is the President for the Pikes Peak Chapter of the National Contract Managers Association and a member of the Rocky Mountain Governmental Purchasing Association (RMGPA) as well as several other associations focusing on government procurement.

Contact info
Email: d.casey@coloradoptac.org
LinkedIn: www.linkedin.com/in/dennis-casey-55b47012
Company: www.coloradoptac.org


StephenCrawfordStephen Crawford

Post Date: 06/20/2016
Topic: How to do Business with the Federal Government

Stephen brings over thirty years of Government experience which includes positions with the Air force Contract Management, the Defense Contract Management Agency – and retired from the Defense Logistics Agency (DLA). In those roles he worked closely with the end users (DOD, Military and Federal Agencies) and the Industrial base insuring the Government requirements were well communicated and the service and products acquired met the specs on time and within budget.

Contact info
Email:  s.crawford@coloradoptac.org
LinkedIn: www.linkedin.com/in/stephen-j-crawford-61a92498
Company: www.coloradoptac.org


billherrBill Herr

Post Date: 06/13/2016
Topic: Marketing and Sales Alignment for Manufacturers

Bill is a B2B revenue performance consultant. This means improving marketing effectiveness AND sales effectiveness, plus is inextricably tied to organizational health. Bill works independently with clients through his firm, LacunaRev, as well as through partnerships with DSG Consulting and Slingshot Growth Partners. Bill’s clients achieve focus and confidence from a strategic perspective, plus improved pipeline and sales conversions from a tactical execution perspective.

Contact info
Email: bherr@lacunarev.com
LinkedIn:  www.linkedin.com/in/billherr
Company: lacunarev.com
Twitter: @lacunarev


joeryanJoe Ryan

Post Date:6/6/2016
Topic: An Educational Webinar Success Story

Joe is an experienced marketing manager and design engineer, combining a technical background and knowledge of industrial environments with the marketing skills and experience needed to specify new products, develop engaging content, and drive customer interactions. He is an effective communicator, managing departments and cross-disciplinary teams.

Contact info

Email: jryan@predig.com
LinkedIn: www.linkedin.com/in/joe-ryan-2472a99
Company: www.predig.com


Kessler-photo_rev1Doug Kessler

Post Date: 5/30/2016
Topic: Insane Honesty as a Manufacturing Marketing Sub-Strategy

Doug is a displaced Yank who started his career at Ogilvy & Mather, New York. Soap and fabric softener bored him rigid so he jumped ship to specialize in B2B. Doug is a content marketing junkie. He’s a copywriter at heart but with a secret jones for analytics and Lagavulin (a single malt Scotch whiskey distilled on the island of Islay, Scotland).  Doug would love to hear from anyone who tries an Insane Honesty strategy or tactic!

Contact Info

Email: doug@velocitypartners.co.uk
LinkedIn: uk.linkedin.com/in/dougkessler
Twitter:@dougkessler
Company: Velocity Partners
Blog: The B2B Content Marketing Blog


Gary MintchellGary Mintchell

Post Date: 05/23/2016
Topic: What Would Make it Possible for Manufacturers to Become Great Marketers in the Modern Age?

Passionate about automation technology, leadership and living to the fullest. Gary Mintchell is an industry-leading writer on automation, control, software, manufacturing, marketing and leadership. He was a pioneer social media user. Student of technology, business, leadership, product development, marketing, communication and social media. He is an experienced advisor and speaker. Gary is available for advising and consulting on strategic messaging, marketing, product development, effective Websites, and content marketing leveraging his knowledge and experience.

In his “spare time” he is an accomplished soccer referee (member of the Ohio South State Referee Committee, an instructor, assessor and assignor, as well as recipient of Ohio South Adult Referee of the Year in 2012). He also writes the Faith Venture blog on developing personal spiritual practices.

Contact info
LinkedIn: www.linkedin.com/in/gary-mintchell-1a74691
Twitter: @garymintchell
Blog: The Manufacturing Connection
Podcast: Gary on Manufacturing


 Duane NelsonDuane Nelson

Post Date: 05/16/2016
Topic: Ideas for More Effective Marketing

With nearly 25 years of marketing and strategic leadership, Duane Nelson has helped both public and privately held companies achieve tremendous results. From B2B to B2C, his entrepreneurial spirit has delivered innovations for domestic and international companies of all sizes, resulting in more than 350 million dollars in first-year growth. A rare entp personality, his creativity and curiosity allows him to adapt quickly and work effectively, uncovering unique perspectives and producing growth in a variety of channels including brand, market, product, end-customer, distribution and media. When he’s not managing his business, he’s spending time with his wife, Meg, his three children, and their family dogs, Chev and Rojo.

Contact info
Email: dnelson@entpgrowth.com
LinkedIn: linkedin.com/in/nelsonduane
Company: entp


dougDoug Laplante

Post Date: 05/02/2016
Topic: Content Journey – How Educational Content Complements a Product Focus

Doug Laplante is the Chief Innovation Officer and VP of Strategy at New Pig Corp. With its  odd name, New Pig creates award-winning PIG® brand products that help workplaces around the world stay clean, safe and productive.  Doug is a certified Product Development Professional and certified Scrum Master. He specializes in; Growth & Innovation, Voice of Customer, Strategy Development and exceptionally good coffee.

Contact info
Email: douglaplante@gmail.com
LinkedIn: www.linkedin.com/in/douglaplante
Company: New Pig


hamidghanadanHamid Ghanadan

Post Date: 4/25/2016
Topic: Marketing to Scientists, Engineers and other Technical Disciplines

Hamid Ghanadan is a marketing strategist and the founder of The Linus Group, which is a strategic marketing firm focused on creating experiential marketing for science and healthcare.  He is also the author of Persuading Scientists, which is the first book in the business literature that focuses on our industry.  As a biochemist, Hamid focused his career on understanding how scientists make decisions, and how they are influenced.  Hamid is a frequent keynote speaker at many industry events, as well as wider media such as TEDx.

Contact info
Email: hamid@thelinusgroup.com
LinkedIn: https://www.linkedin.com/in/hghanadan
Twitter: @LinusReport
Company: The Linus Group


scottbrinker'Scott Brinker

Post Date: 04/18/2016
Topic: Hacking Marketing, How Manufacturing Marketers can Embrace Digital Technology and Proven Practices for More Effective and Efficient Marketing

Scott Brinker is the editor of chiefmartec.com. In addition to the blog, his primary endeavor these days is as the co-founder and CTO of ion interactive, a software company that providers marketers with a platform for creating and testing post-click experiences — landing pages, microsites, wizards, web apps, etc. Their software has been adopted by major enterprises such as American Greetings, Cigna, Dell, DHL, General Mills, Intuit, and hundreds of others.Scott has been an entrepreneur at the intersection of marketing and technology for some time. Before their current software venture, Scott and his co-founders at ion ran a successful web development agency, which among other things built most of the web marketing infrastructure for Citrix. Previously, Scott ran a web technology consultancy that built early web apps for CBS Sportsline, Tribune, the Miami Dolphins, and Fujitsu. Scott started his career as a teenager, developing BBS software and dial-up multi-player games before the birth of the web. Scott graduated from Columbia University with a BS in computer science. He went on to get an MBA from MIT and an master’s degree in computer science from Harvard University.

Contact Info
Email: sbrinker@sloan.mit.edu
LinkedIn: https://www.linkedin.com/in/sjbrinker
Company: ion interactive, inc
Website: http://chiefmartec.com/

rick ellieRick Ellis

Post Date: 04/11/2016
Topic: The Challenge and Opportunity with Content Creation for Manufacturers

Rick Ellis is the Director of Audience Marketing and Managing Director of Oil & Gas Engineering at CFE Media.  Rick has worked in business to business media for over 30 years, with marketing positions at Cahners Publishing, Reed Business Information and UBM. Rick enjoys spending time in the Colorado mountains with his family, loves dogs and Tai Chi.

Contact info
Email: rickellis447@gmail.com
LinkedIn: www.linkedin.com/in/rick-ellis-50207712
Company:CFE Media


leeoddenLee Odden

Post Date: 04/04/2016
Topic: SEO for B2B Manufacturing Marketers

Lee Odden leads agency strategy, development and promotions online and off. Content Marketing Machine! 1 million+ words written in 9+ years of consulting and blogging about integrated online marketing and PR, book author, and contributor to industry news and trade publications.

TopRank Marketing is a nationally recognized digital marketing agency working with companies across North America. The team at TopRank has deep experience consulting with with mid-market to Fortune 500 companies over the past 13 years implementing integrated Search, Social Media, and Content Marketing programs to attract, engage, convert and retain more business. TopRank Marketing’s growing consulting and training practices includes helping companies develop cohesive Content, Social Media, Influencer Marketing, SEO, and Digital Public Relations strategies that are proven to boost brand visibility, prospect engagement and sales.

Contact info
Email: lee@toprankmarketing.com
LinkedIn: https://www.linkedin.com/in/leeodden
Twitter: @leeodden
Website: TopRank Marketing
Blog: marketingblog.com


 

matt heinzMatt Heinz

Post Date: 03/28/2016
Topic: The Best Marketing Metrics for Manufacturing

Prolific author and nationally recognized, award-winning blogger, Matt is President and Founder of Heinz Marketing with 15+ years of marketing, business development and sales experience from a variety of organizations and industries. He is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.

Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty. He has helped organizations such as Amazon, Seagate, Morgan Stanley, The Bill & Melinda Gates Foundation and many others create predictable, repeatable sales & marketing engines to fuel growth.

Matt is a repeat winner of Top 50 Most Influential People in Sales Lead Management and Top 50 Sales & Marketing Influencers.  Matt is living through the renovation of a 105 year old historic farmhouse in Kirkland, Washington with his wife, Beth, three young children, dog and seven chickens.

 

Contact info
Email: matt@heinzmarketing.com
LinkedIn: https://www.linkedin.com/in/mattheinz
Twitter: @HeinzMarketing
Company: Heinz Marketing

 


 

jimgrinneyJim Grinney

Post Date: 03/21/2016
Topic: Named Account Marketing in Manufacturing

Jim launched 90octane in the fall of 2000 with Sam Eidson, both sharing the desire to disrupt the advertising and marketing industry. “We believe the sales landscape has changed, and those who fail to adapt risk being overlooked. The greatest opportunities often lie within a handful of high-level prospects. Connecting with these ‘big fish’ often means unseating competitors, overcoming an entrenched status quo, or even navigating internal politics that involve key decision makers.” 90octane specializes in connecting companies with their most valuable opportunities. 

Focused on Top Pursuit Marketing(TM), 90octane helps craft stories to influence key decision makers. Become a thought leader in a market where your brand is unknown. Or create brand ambassadors out of customers. 90octane’s unique approach turns marketing from an expense into an investment that generates a return.

Prior to starting 90octane, Jim co-founded iXL’s Denver marketing services department, where he designed and executed online customer acquisition and revenue generation programs for clients such as Hewlett-Packard and Budget Rent A Car. Jim earned his BS in Marketing from Florida State. In his free time, he enjoys coaching his 9-year-old daughter’s soccer team.

Contact info

Email: jimgrinney@90octane.com
LinkedIn: https://www.linkedin.com/in/jimgrinney
Company: 90octane


 

ALan sageAlan Sage

Post Date: 03/14/2016
Topic:
The Ecommerce Opportunity for Manufacturers
Alan’s career has been in entrepreneurial ventures, building companies from early stage. During college, he started his first marketing company, which he later sold to fund a career in aviation. He moved into software start-ups in the mid-90s, working as a Lotus Notes Developer for Mission Critical Software. He later spearheaded Mission Critical’s largest deal to Microsoft prior to the company going public. As a co-founder, and the first Vice-President of Global Field Operations, of Configuresoft, he drove annual sales from zero to $25,000,000 in six years.

Contact info
Email: alan.sage@digabit.com
LinkedIn: https://www.linkedin.com/in/alansage
Company: Digabit


 

michelelinnMichele Linn

Post Date: 03/07/2016
Topic: Discussion around recently released research about content strategy for manufacturing, “B2B Manufacturing Content Marketing”

Michele Linn is an award-winning content marketing executive with two decades of experience spanning B2B technical communications, marketing communications, product marketing, freelance writing, and consulting for Fortune 1000 companies in a diverse range of industries. She is a thought leader who contributes to digital publications such as Forbes, Content Marketing Institute, and Marketing Profs. With a laser focus on audience and business goals, she is known by clients and colleagues for her practical, approachable, and effective writing style and positive, “get it done” attitude. Recently named one of Folio’s 2015 Top Women in Media (Corporate Visionary).  Linn is a firm believer in having your personal mission statement that drives everything you do.

Contact info
LinkedIn: www.linkedin.com/in/michelelinn
Twitter:  @michelelinn
Company: Content Marketing Institute


 

tarahspeckTarah Speck

Post Date: 02/29/2016
Topic: Product Marketing and Content Marketing – same or different?

Tarah approaches every B2B copywriting project with a singular question in mind: who is the audience, and where are they in the customer life cycle? She obsesses over knowing the audience’s passions, pain points, and bottle necks, as well as how they like to engage with content and when. From email nurtures, landing pages and CTAs, web copy, and video scripts, her copy is focused on demand gen objectives while speaking directly to people where they are in the customer life cycle, not product “preaching” to nebulous business entities.

“I am a life long learner, always observing, absorbing, and asking questions. I believe successful demand generation is one part wild-haired risk, to one part calculated, data-driven decision making. It takes both an analytic and visionary mind, and I engage both equally in my approach to demand generation for web and inbound marketing.

As a content marketing manager for Kapost, Tarah develops content to help other B2B marketers strengthen their marketing efforts. When not writing and geeking out on content trends, Tarah can be found cooking, biking, or hiking/backpacking in the Rockies.

Contact info
Email: tarah.speck@gmail.com
LinkedIn: www.linkedin.com/in/tarahspeck
Company: Kapost


 

jefflherrmannJeff Leo Herrmann

Post Date: 02/22/2016
Topic: What the Heck is Social Selling and Marketing for Manufacturers?

Jeff is a champion of B2B sales and marketing alignment and personal brand audience development through content marketing. “My passion lies in the development of strategies to leverage content, technology and data to to accelerate sales and realize extraordinary growth.” With a commitment to constant learning, leadership development, and teaching, Jeff feels fortunate to have a live laboratory to experiment in every day as the Chief Revenue Officer of Fathom.

You won’t find a bigger content marketing zealot with an intense belief that brands are better off engaging their audiences with educational and entertaining content instead of blasting them with massive traditional advertising campaigns. This perspective is well informed after a 15-year career at The Nielsen Company spent in audience measurement and advertising effectiveness.

rebecca geier trew marketingRebecca Geier

Post Date: 02/08/2016
Topic: Smart Marketing for Engineers

With 20 years of global marketing experience, Rebecca leads the TREW team in building strategic, thoughtful, and sustainable plans for a wide variety of projects, from redesigning an organization’s website and leading in-depth research to defining the positioning and messaging for companies, products and campaigns. She takes pride in creating a culture at TREW that is honest, collaborative and always committed to finding the smartest solution to achieve defined goals and objectives. This has translated into long-lasting, trusted relationships with business executives; academic leaders; trade, business and technical press; and the company’s many customers.

Rebecca’s primary focus over her career has been in defining branding, positioning and core messaging for organizations and then developing an integrated approach to effectively communicate via a variety of channels, including the web, media, and direct and e-marketing. She and the TREW staff have secured award-winning coverage for clients in the technology, scientific, and education spaces. Prior to co-founding TREW Marketing, Rebecca managed marketing programs at a variety of technology and marketing companies and was a member of the marketing leadership team at National Instruments for 14 years, rising to Director of Corporate Communications and Investor Relations with responsibility for global PR and internal, external, and leadership communications programs. With nearly two decades working in scientific and engineering industries, Rebecca is known for her technical understanding of complex topics and a passionate appreciation for the impact of scientists, engineers, and academic professionals on society.

Contact info
Email: rebecca@trewmarketing.com
LinkedIn: https://www.linkedin.com/in/rebeccageier
Website: http://www.trewmarketing.com/
Twitter: @rebeccag


 

cam

Cam Mackey

Post Date: 02/01/2016
Topic: Digital Marketing – The Next Big Breakthrough in Modern Manufacturing

Cam is passionate about building high performing teams, growing the impact of associations, and delivering unique value to executives and their teams.

In his current role as Senior Vice President, Operations & Partnerships, Cam is responsible for increasing the value that MAPI delivers to members and partners, through world-class executive education programs and relevant benchmarking and research products. Thousands of senior executives turn to MAPI for help solving their toughest business challenges, and Cam coordinates the team that helps make manufacturers more competitive every day.

MAPI is a 40-person, $10MM+ budget professional society and research group serving executives from manufacturing firms.

Contact info
Email: cmackey@mapi.net
LinkedIn: https://www.linkedin.com/in/cammackey
Website: MAPI


Thad Kahlow Thad Kahlow

Post Date: 02/01/2016
Topic: 
Digital Marketing – The Next Big Breakthrough in Modern Manufacturing

Thad Kahlow is the CEO of BusinessOnline and is responsible for the entrepreneurial leadership of all operations. His visionary leadership style has helped propel the company into the online marketing spotlight, making BusinessOnline one of the nation’s leading digital agencies. He focuses on the alignment of business goals and customer needs so clients can make business decisions guided by information that matters. Thad’s “roll-up-the-sleeves and get it done” attitude coupled with a commitment to client relationships allows him to effectively direct the agency to support large engagements with sophisticated, global clients.

Thad is considered an authority on online marketing. He has presented at numerous industry and executive conferences including the DMA, HTMA, AMT and Online Marketing Summit, is published in leading trade and business publications like iMedia, ERA and B2B Magazine, and was one of the original founding members of the SEMPO institute.

Contact info
Email: thad.kahlow@businessol.com
LinkedIn: https://www.linkedin.com/in/thadkahlow
Website: BusinessOnline


john hayes manufacturing marketing expertsJohn Hayes

Post Date: 01/25/2016
Topic: 
How to Tell a Lead Generating Engineering Story

ENGINEERING.com is a digital media publisher that brings the most influential voices in engineering to a worldwide audience of engineers. These stories highlight the latest advances in technology for product innovation and manufacturing. The ENGINEERING.com web sites, social media presence and mobile apps provide a platform for industrial brands to reach millions of engineers every month.

 As CEO, John recruits talented engineering writers and video personalities to the ENGINEERING.com mission.  He also helps to design and manage hundreds of industrial marketing campaigns every year.

Contact info

LinkedIn: https://ca.linkedin.com/in/john-hayes-3b62634
Web: Engineering.com


carla jonson manufacturing marketing expertsCarla Johnson

Post Date: 01/18/2016
Topic: Experiences: The 7th Era of Marketing

Carla’s mission is to help marketers unlock, nurture and strengthen their storytelling muscle so they can create delightful experiences. Carla is a trusted advisor at the highest level of blue-chip brands to establish open conversations, instill creative confidence and inspire an environment of receptivity that develops highly prized teams and stellar business value. She has worked with companies such as American Express, Dell, Emerson, Motorola Solutions, VMware, Western Union and the U.S. Army Corps of Engineers on how to tap into a wellspring of ideas and unveil new ways to bring their brand stories alive in fun and captivating ways.

Her latest book, Experiences: The 7th Era of Marketing, (with CMI Strategist Robert Rose) teaches marketers how to develop, manage and lead the creation of valuable experiences for their organizations. Recognized as one of the top 20 influences in content marketing and one of the top 25 influences in B2B marketing, she serve as the Vice President of Thought Leadership for the Business Marketing Association (a division of the ANA), and she is an instructor for Rutgers University, the ANA, Content Marketing Institute and the Online Marketing Institute.

Contact info

LinkedIn: https://www.linkedin.com/in/carlajohnson
Twitter: @CarlaJohnson
Business: Type A Communications


 

joe pulizzi manufacturing marketing expertsJoe Pulizzi

Post Date: 01/11/2016
Topic: Content Marketing for Manufacturers

Joe Pulizzi, author, speaker and evangelist, is a content marketing expert dedicated to helping companies grow profits by creating better content. One of the founders of the content marketing movement, Joe launched what is now the Content Marketing Institute back in 2007 as a true online resource for those interested in content marketing and brand storytelling. Joe started using the term “content marketing” back in 2001. Joe speaks around the country about “Content as the Future of Marketing” to both marketing and publishing groups. Joe is also co-author of Get Content Get Customers (with Newt Barrett, McGraw-Hill), a hands-on book about how any small, medium or large business can attract and grow customers by smart usage of content. Joe also wrote Managing Content Marketing with Robert Rose, which is an actionable plan for how organizations can structure around content marketing.

Joe’s new book, Epic Content Marketing (McGraw-Hill) was released in September, 2013 and was named one of the top five business books of 2013 by Fortune magazine.Some of Joe’s recent speaking events include SXSW, DuPont, SAP, Dell, HP, Alcatel-Lucent, MarketingProfs, Online Marketing Summit, Digital Hollywood, Business Marketing Association, American Marketing Association, Association of National Advertisers and more. In the last six years, Joe has given over 300 presentations about the power of Content Marketing.

Contact info
LinkedIn: https://www.linkedin.com/in/joepulizzi
Twitter: @juntajoe
Website: Content Marketing Institute; joepulizzi.com


Achinta Mitra manufacturing marketing expertsAchinta Mitra

Post Date: 12/28/2015
Topic: A Business Case for Content Marketing for Manufacturers

Achinta is the founder and President of Tiecas, Inc., a Houston-based marketing and consulting company. He has over 25 years of experience working with a variety of manufacturing, engineering and technical services companies. Using his engineering and marketing backgrounds, he has developed a keen understanding of the industrial marketplace and with 25+ years of experience, knows how to effectively communicate with decision makers who buy technical products and services.

Specialties: Industrial marketing consulting, strategy development and implementation for manufacturers, engineering, technical and industrial distributors. Expertise in content marketing, lead generation and nurturing, email marketing, marketing automation, CRM and advanced skills in WordPress, Photoshop, InDesign, Dreamweaver, HTML and CSS.

Contact info
LinkedIn: www.linkedin.com/in/achintamitra
Twitter:@Achintamitra
Blog: industrialmarketingtoday.com
Website: tiecas.com
Phone: 281.969.7514


 

Marilyn Cox manufacturing marketing expertsMarilyn Cox

Post Date: 12/21/2015
Topic: 
How to Gain Buy-in from Manufacturing Leadership

Marilyn is the Marketing Principal focused on developing the Industry Center of Excellence within the Oracle Marketing Cloud. She researches, provides guidance and delivers marketing expertise to customers by developing industry-specific best practices. She works to facilitate exchanges between companies facing similar industry business challenges. Industry analysis and best practice development perfectly align with my desire to make peoples’ job a bit easier. Her mission is to exist to empower sales and support the customer. When not geeking out over industry marketing analytics, she can be found daydreaming about her unrealized dream as a professional wrestler with the WWE.

Contact info 
Email:marilyn.e.cox@oracle.com
Twiter: @MarilynECox
Website: Business is Child’s Play


David Love manufacturing marketing expertsDavid Love 

Post Date: 12/14/2015
Topic: Success in Conversion of a Manufacturing Marketing Strategy from Product Focus to Education Focus

David Love is the Managing Director for Rotronic Instrument Corp., a global electronic instrument manufacturing company. He has been in manufacturing sales and marketing for 20 + years and been with Rotronic for the past 15 years. As Managing Director David is responsible for all aspects of the business in the US and Latin America including P&L, operations, production, sales and marketing.

Contact info
Email: david.love@rotronic-usa.com


 

Craig Coffey manufacturing marketing experts

Craig Coffey

Post Date:  12/7/2015
Topic: A B2B Content Marketing Success Story

Craig Coffey is the US Marketing Communications Manager for the Lincoln Electric Company, the world’s leading manufacturing of welding and cutting solutions. He is a career-long B2B marketer with wide ranging experience in the publishing, manufacturing, engineering and professional services industries and is a rabid fan of all things Cleveland. Craig has been with Lincoln Electric since 2012, and has been focused on finding and telling the stories that make the strongest connection between the brand and consumers.

Contact info
Twitter: @B2BinCLE


 

Jim Kreinbrink manufacturing marketing expertsJim Kreinbrink

Post Date:  11/30/2015
Topic: The SEO Opportunity for Manufacturing

Jim Kreinbrink is the founder and resident SEO expert at Hyper Dog Media. Jim has been in web technology since 1996. He loves computer programming and figuring out ways to get his clients’ websites to outrank their competitors. Before launching his own Search Engine Optimization (SEO) Agency, Jim created web and multimedia projects for a variety of clients and industries. His past and current client list includes companies in the education, technology and human resources industries. Having spent his entire career on the web, Jim understands that delicate balance between SEO strategies that appeal to search engine robots and those that will appeal to human website visitors.

Jim founded the Denver SEO Meetup in 2007, a community dedicated to sharing knowledge between the area’s many talented SEOs and digital marketers. Jim is a Yahoo Search Marketing Ambassador and a certified Google AdWords Professional. He is also one of the founding members of the Colorado chapter of SEMPO (Search Engine Marketing Professionals Organization). Jim earned his BS degree from the University of Wyoming.

 

Contact info
Email: jim@hyperdogmedia.com
Cell phone: 720-323-4165
LinkedIn: www.linkedin.com/in/hyperdogmedia


 

Grant Grigorian manufacturing marketing expertsGrant Grigorian

Post Date:  11/23/2015
Topic: The Interesting Similarities Between the Manufacturing Assembly Line and the Modern Marketing Process

Grant Grigorian is co-founder and CEO of Path to Scale, which is a Salesforce.com app used by organizations to report on lead-to-customer metrics, measure campaign ROI and find their optimal formula for customer acquisition success.

Contact info
Twitter: @GrantG9
LinkedIn: www.linkedin.com/in/grantgrigorian
email: grant.grigorian@gmail.com


 

Vince Giorgi manufacturing marketing expertsVince Giorgi

Post Date:  11/18/2015
Topic: Content Marketing for B2B Manufacturing

Vince Giorgi is vice president of solutions development for Hanley Wood Marketing, Inc., a brand strategy and content marketing firm based in Minneapolis, MN. An experienced brand, marketing and communications strategist, he collaborates with cross-disciplinary HWM teams to develop and deliver breakthrough content and digital strategies and programs for enterprise and mid-size organizations. Vince also serves on the board of The Content Council, North America’s premier association for content marketing services providers.

Contact info
Twitter: @vgiorgi
LinkedIn: www.linkedin.com/in/vincegiorgi
612.338.8300


 

Tom Repp manufacturing marketing experts

Tom Repp

Post Date:  11/18/2015
Topic: The Huge Opportunity for Manufacturing Companies

Tom is the owner and principal at The Repp Group, a team of marketing & technical specialists who create web-based campaigns that increase sales leads for mid-size industrial companies. Tom is both a sales & marketing professional with a passion for helping industrial marketers leverage the web for sales leads and maximum growth.  Like to know a little more about Tom, read his complete bio.

Contact info
Twitter: @tomrepp
LinkedIn: www.linkedin.com/in/tomrepp
email: twrepp@thereppgroup.com