Manufacturing marketing

Knowledge Library

Content to Revenue Poster

How will a piece of content or a marketing activity convert to revenue? This handy poster shows the journey from creation to revenue. Print it out and put it on your marketing wall as a reminder of the ultimate marketing mission - to generate revenue. Order your FREE poster (digital version).  (30"x48" PDF file)

Sweet Spot of Engagement Worksheet

The sweet spot of engagement is the intersection of a pain (or passion) point common to your target audience and the gold mine of expertise within your company.

Use this handy worksheet to find your relevant and engaging topic for webinars, white papers, infographics and more. Download the worksheet. Or hire MMI for a half-day New Way Marketing Planning Workshop to get you started on your way to increased revenue and a competitive advantage in your market space.

Write Your Marketing Plan

Don't have a marketing plan? A proper marketing plan could be just the thing to help you advance the practice of marketing and elevate the perception of marketing at your manufacturing company. Get started today with this great guide. You can purchase the book on Amazon.com.

Don't have the time or resources to write your own plan? No problem, hire MMI for a comprehensive strategy engagement with the ultimate deliverable of a complete marketing plan.